Released on: December 21, 2007, 6:21 am

Press Release Author: Juliet Pedersen

Industry: Internet & Online

Press Release Summary: Milford Associates today unveils plans to re-launch hotel
booking website, milford.co.uk. The re-launch, which will take place in January
2008, is expected to set the winter months alight with its offering of hotel,
guesthouse and B&B rates.

Press Release Body: The new milford.co.uk promises a more interactive website, with
an even larger selection of accommodation throughout the UK and Ireland. Website
visitors will be able to compare prices before booking the best hotel at the best
available rate.

An example can be found using milford.co.uk to find a hotel in Liverpool...In this
case, the Thistle Hotel. If there are 2 people staying for 1 night on the 8th April
2008, Superbreak charge 154.00 GBP, Active Hotels charge 95.00 GBP and Laterooms
charge 79.00 GBP...A potential saving of 75.00 GBP when booking with Laterooms
rather than Superbreak.

All of the rates available to milford.co.uk will be passed directly to the website
visitor, who can compare the many different rates offered for their hotel themselves
to ensure that they are getting the best deal. In some cases, website visitors can
save 100.00 GBP per room, per night just by comparing rates on the website! [De Vere
Grand Brighton, 8th April for 1 night.]

According to Business Operations Manager, Andy Merry, the new website is
\"essentially the collective brainchild of the public.They told us what they wanted
from our website.more choice, interactive features, rates comparison.and we have
responded\".

The company hopes that website visitors will find everything that they need here. If
not, \"there is absolutely no doubt that milford.co.uk will change to incorporate
what visitors want. The website is driven by its visitors, and so are we\".

Web Site: http://www.milford.co.uk

Contact Details: Milford Associates
Unit C1
Beeston Business Park
Technology Drive
Beeston
NG9 2ND

01159 225413
pr@milford.co.uk